10 Tips To Choose The Perfect Domain

10 Tips To Choose The Perfect Domain

Tuesday, January 23, 2018



1. Make it easy to type


Finding a domain name that’s easy to type is critical to online success. If you use slang (u instead of you) or words with multiple spellings (express vs. xpress), it might be harder for customers to find your site.



2. Keep it short


If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.



3. Use keywords


Try using keywords that describe your business and the services you offer. For example, if you’re a creative design business, you may want to register creativedesign.com or creativedesignstudio.com.


Include the keywords that people enter when searching for your products or services.


It helps improve your rank on search engines (which increases traffic) and just makes more sense to your customers.


4. Target your area

If your business is local, consider including your city or state in your domain name to make it easy for local customers to find and remember. Example: aucklandcreativedesign.com.



5. Avoid numbers and hyphens


Numbers and hyphens are often misunderstood — people who hear your website address don’t know if you’re using a numeral (5) or it’s spelled out (five) or they misplace or forget the dash. If you need these in your domain, register the different variations to be safe.



6. Be memorable


There are millions of registered domain names, so having a domain that’s catchy and memorable is essential. Once you’ve come up with a name, share it with close friends to make sure it sounds appealing and makes sense to others.

Quick solution: Got a great idea for a domain? Register your name today and put a website out there before someone else beats you to it.



7. Research it


Make sure the name you’ve selected isn’t trademarked, copyrighted or being used by another company. It could result in a huge legal mess that could cost you a fortune, as well as your domain!


Don’t forget to research the value of your possible domain. As the largest reseller of aftermarket domain names.



8. Use an appropriate domain name extension